by nimda | Nov 30, 2020 | General Marketing, Websites
If you’re running your own small business, a website gives you a powerful marketing tool to stay engaged with existing customers, attract new ones, and strengthen your brand awareness. Your website is your company headquarters on the Internet. Yes, I know that...
by nimda | Nov 12, 2020 | General Marketing
Tracking how new clients find you is crucial for any small business. It plays a key role in expanding your business by helping you fine-tune your marketing efforts and your brand message. It also helps you to: Reveal weekly/monthly/quarterly trends about how people...
by nimda | Sep 27, 2020 | General Marketing, Websites
“An ounce of prevention is worth a pound of cure.” – Benjamin Franklin There are many headaches associated with running a small business in Connecticut. Payroll. Taxes. Bookkeeping. Many of them are unavoidable. This post is about the avoidable...
by nimda | Aug 15, 2020 | General Marketing, Websites
They say you can’t teach an old dog new tricks, but adapting to new business practices and opportunities in the digital age is crucial as ever-evolving technology drives constant changes for small businesses. It might be worth learning to “fetch”...
by nimda | Jul 10, 2020 | General Marketing
Many business owners realize the importance of digital marketing but are uncertain which channels to choose. The confusion arises because it can be challenging to grasp how different platforms operate in the online advertising maze. To make things more complicated,...
by nimda | Jun 15, 2020 | General Marketing
Many of the internet scams designed to fleece individuals are easily adapted or refined to target businesses. Businesses have always been a lucrative source of income for thieves like fraudsters, and as the digital age has progressed, so have methods of deception that...
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